Case studies

Programs and operators using Nabooki.

How destinations, operators, and government tourism programs are using Nabooki to grow direct bookings, recover faster, and build infrastructure that lasts.

Government

South Australian Tourism Commission (SATC)

Coast is Calling Travel Voucher Program

Learn how Nabooki partnered with the South Australian Tourism Commission to design and deploy the "Coast is Calling" voucher platform, successfully stimulating regional visitation and supporting local businesses through an unexpected algal bloom.

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Government

Stanley Street (Uptown Program)

Transforming Stanley Street: The Digital Engine Behind Sydney’s Premier Entertainment District

Sydney’s Stanley Street district set out to become the city’s ultimate nightlife and dining destination. A festival of 95+ events across 15 independent venues, unified on one booking platform.

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Government

South Australian Tourism Commission

How Nabooki Engineered an $8.7 Million Flood Recovery Stimulus

When devastating floods swept through South Australia’s Riverland and Murray River regions, local tourism halted overnight. Here's how a secure voucher-ballot platform delivered $8.7M in recovery bookings.

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Government

Tourism Tasmania

How Tourism Tasmania Captured Premium Winter Yields Using Destination Marketplace Technology

Tourism Tasmania needed to drive sustained leisure visitation during the historically slow winter months by launching The Off Season campaign to promote unique local experiences.

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Tourism

Urban Mysteries Co

How Urban Mysteries Co Scaled Rapidly Through Government Stimulus Infrastructure

Urban Mysteries Co operates an immersive entertainment venue in the Adelaide CBD, offering complex escape rooms alongside a mystery bar and unique retail puzzles.

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Government

South Australian Tourism Commission

When Border Closures Paused South Australian Tourism

In 2021, sudden interstate border closures brought travel to an absolute standstill. The South Australian tourism sector faced an unprecedented crisis. Tour operators watched their forward bookings evaporate overnight.

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Government

Tourism Tasmania

How Nabooki Powered Tasmania’s $30 Million Tourism Recovery

In late 2021, the Tasmanian visitor economy faced a critical gap. Ongoing border restrictions cut off the state from its core domestic markets in New South Wales and Victoria. The local tourism industry required an immediate economic boost.

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